Lots of really interesting looking ARGs launched this week. The first up is from SixToStart for Penguin, and is a really nice experiment in story-telling using Google Maps. We Tell Stories will feature 6 stories told via clicking on Google Map tags. After a pretty linear start, it begins to fragment, and finally leads off into different spaces. I won’t give out a spoiler, but look for the info at the end that takes the story into a completely different realm…
Next up is a new Nokia ARG, for those of us old-skool enough to remember the first NokiaGame. Haven’t had a chance to play with it yet and it looks pretty straight-up marketing, but will investigate more later
Finally – emergency subnet. Looks a bit ARG by numbers to me, with lots of the cliches of the genre – flickery, degraded film, psuedo-dystopian political paranoia, and suspiciously attractive protagonists sending out help messages to the ether… Beautiful design, though.
March 19, 2008 at 9:55 pm |
Aha – just the first story is via Google Maps – we’ll be showcasing a different way of storytelling each week, so you’ll have to keep coming back to find out how the next story’s going to be told!
June 3, 2008 at 5:05 pm |
Dacca says : I absolutely agree with this !